News From the Auto Industry

May 16, 2007

General Motors Beat the Street and Only Lost 323 Million Dollars in Q1

Filed under: Fuel Economy — Administrator @ 1:14 pm

Failure is not an option, weakness is not an American trait and GM’s loss is not a good thing. In fact their dismal performance and excuse ridden rhetoric is typical of something you’d find coming out of Washington D.C. and not the largest automaker in the world.

Toyota Pick-Ups, Land Cruiser, and 4 Runner, 1989-96 - on sale from $14.98

Filed under: After Market Parts — Administrator @ 9:32 am
Burlingame Independent - Your VW/Audi Specialist - San Mateo - Yelp
BMW to raise U.S. production capacity 43% as currency hedge - International Herald Tribune
BMW to raise U.S. production capacity 43% as currency hedge Bayerische Motoren Werke the world’s largest maker of luxury cars said Tuesday that it would increase production capacity 43 percent at its U.S. factory as a hedge against fluctuations of the dollar against the euro.

Wed, 16 May 2007 00:00:00 EST

Martin Weiss, Ph.D. Discusses Demise of the American Auto Industry in New Newsletter

Filed under: Car Dealerships — Administrator @ 8:18 am

Gaywheels.com, the gay-friendly automotive resource, and Saturn, a division of General Motors, are teaming up to sponsor Gay Days, May 29-June 4 in Orlando, FL. The partnership gives both brands a hands-on relationship with the GLBT consumer at one of the premier events on the gay social calendar.

Atlanta, GA (PRWEB) May 15, 2007 — Gaywheels.com, the gay-friendly automotive resource, and Saturn, a division of General Motors, are teaming up to sponsor Gay Days, May 29-June 4 in Orlando, FL. The partnership gives both brands a hands-on relationship with the GLBT consumer at one of the premier events on the gay social calendar.



"The gay consumer has shown clear preferences for companies that support and are involved with the GLBT community, and that includes gay-targeted events like Gay Days," said Gaywheels.com founder Joe LaMuraglia. "Our partnership will introduce Saturn as a gay-friendly brand to thousands of people from all over the country."




style='text-decoration:none;color:#748DA7; font-size: 16px; font-family: Arial,
Helvetica, sans-serif; font-weight: bold'>Wear Red and Be Seen

Saturn is the official automobile of Gay Days and has partnered with Gaywheels.com to spotlight their world-class line of vehicles to Gay Days attendees. "Sponsoring an event of this caliber is an example of our commitment to the GLBT community," emphasized Ross Bird, Saturn's spokesman for the Southeastern U.S. "GM as a corporation works–and succeeds–at valuing human potential and diversity internally and throughout the community. One of the ways we're achieving this is through our support of events like Gay Days."



Saturn offers an attractive line-up for 2007, including the sporty Saturn Sky roadster, handsome Aura sedan, Outlook SUV and hybrid-powered Vue Green Line. A variety of Saturn vehicles will be on display for Gay Days visitors, who can have their photos taken with their friends, the cars, models or any combination of the three. The attendees will then be able to retrieve their photo by visiting a dedicated page on Gaywheels.com (www.gaywheels.com/saturn).



Gay Days began in 1991 as a single designated day (always the first Saturday in June) when the LesBiGay community and friends were encouraged to "Wear Red and Be Seen" while visiting the world's most popular theme park. It is now one of the top GLBT vacation events in the world. Gay Days attracts over 140,000 celebrants from across the nation and around the globe.



Gaywheels.com is dedicated to promoting responsible consumerism and affecting change by encouraging car shoppers to patronize gay-friendly companies throughout the vehicle purchase process. Users of the site are able to investigate which automakers and other automotive companies offer domestic partner benefits to their employees, thus qualifying them as "gay-friendly." With that information at hand, they can make educated choices during the car-buying process. Gaywheels.com launched in June 2005 as the consummate gay-friendly automotive resource.



Gaywheels.com

Dan Prescott
Failure is not an option, weakness is not an American trait and GM’s loss is not a good thing. In fact their dismal performance and excuse ridden rhetoric is typical of something you’d find coming out of Washington D.C. and not the largest automaker in the world.

Gaywheels.com Partners With Saturn at Gay Days Orlando

Filed under: After Market Parts — Administrator @ 7:38 am

Martin Weiss, Ph.D. discusses the demise of the American auto industry and the rise of Toyota. In this issue of Money and Markets, Dr. Weiss examines the long-term consequences for investors who fail to invest in quality, limit their horizons to the U.S., and do not take advantage of new opportunities outside the U.S.

Jupiter, Fla. (PRWEB) March 14, 2007 — "The demise of the American auto industry and the rise of Toyota is a megatrend rooted in more than economics. It's a clash of cultures — a battle that pits quality against quantity. For Detroit it is a disaster that, in the absence of a dramatic turnaround, threatens to wipe out millions of jobs, destroy tens of millions of pensions, and even drag down the broader U.S. economy. But for those who invest beyond our shores, it's a bonanza that promises to continue delivering more profits and prosperity," says Martin Weiss, Ph.D.



The facts of this megatrend have become extreme and threaten to become even more consequential:



The torrent of red ink at Detroit's Big Three is not ending: Ford lost $12.6 billion in 2006; DaimlerChrysler's North America operations lost $1.5 billion in 2006; and General Motors lost $3 billion through the first nine months of last year.



Detroit's vicious cycle of losses and contraction: Last year alone, the U.S. auto manufacturers laid off 150,000 workers. And looking ahead, their plans for downsizing sometimes look more like blueprints for liquidation. But it's a vicious circle — more losses forcing more cutbacks and more cutbacks bringing still larger losses.



Detroit's market share is shrinking, fast: As recently as 1998, the combined market share of Detroit's Big Three in North America was 70 percent. Just seven years later, it was down to roughly 50 percent, and it's still shrinking.



Toyota, the world's most profitable auto manufacturer: In sales, Toyota is already bigger than Chrysler in the U.S. and is about to pass Ford. Toyota's Camry is America's best-selling car. Its Lexus is America's most popular luxury brand.



Detroit's cars are piling up on dealer lots while Japan's are being snapped up: Chrysler cars sit on dealer lots for an average of 103 days. GM cars don't get sold for 83 days, and Fords for 82 days. In contrast, new Hondas, BMWs and Toyotas are being driven off the lots by U.S. consumers within 32, 31 and 27 days, respectively.



A weaker dollar is not a salvation: The dollar has been sinking and the yen rising — in fits and starts — for decades. But over the long term, the cheaper dollar has done virtually nothing to help make U.S. car makers more competitive. When American auto manufacturers have faced adverse market conditions, they have typically resorted to offering easy money and discount financing. In contrast, when Japanese auto makers have faced adverse conditions, they've responded by pouring more capital into quality control.



"In January of 2001, a $10,000 in Toyota's shares would now be worth close to $20,000. In contrast, that same ten thousand dollars invested in General Motors would be less than $6,000 today, even after a substantial rally in the stock this year. And with Ford's shares, down to $3,000 with no sign of a bounceback any time soon. This single picture sums up, better than any other, the long-term consequences for investors who fail to invest in quality," advises Dr. Weiss.



For more information and to read the full article, visit this link:

http://www.moneyandmarkets.com/press.asp?rls_id=711&cat_id=6&



About DR. MARTIN WEISS & MONEY AND MARKETS
Failure is not an option, weakness is not an American trait and GM’s loss is not a good thing. In fact their dismal performance and excuse ridden rhetoric is typical of something you’d find coming out of Washington D.C. and not the largest automaker in the world.

But apparently investors are happy to see the GM only lost $323 million; this news insanity. General Motors failed to adapt and their labor relations are terrible, while their vendors are out for them selves and GM has over $10 billion and under funded pensions. Excuse me but what’s wrong with this picture?

Kung Fu (Wing Chun) - general background

Filed under: New Car Models — Administrator @ 4:12 am

History:

Loosely translated, Wing chun means “beautiful spring time” and kuen means “fist” or “fist fighting style”. However, many people refer to the style as being “Wing chun”. This blending of hard and soft is due to the fact that it was developed by a woman and refined mainly men. It is also said that Ng Mui once observed a battle between a snake and a crane. From her observations sprang ideas on how to create this art. Mimicking animal movements is particularly common in Chinese martial arts.

< Newspaper Advertising: Information and cost benchmarks

< Internet advertising: Trends and cost estimators for online advertising

One of the most important techniques in Wing chun is “sticky hands”. Since Wing chun is a close-quarter system, it is potentially dangerous for the practitioners themselves, who are at risk of being hit, grabbed or kicked. This realisation has led to a particular method called “double sticky hands”.

  • Do advertisers have a fiduciary responsibility which extends to marketing investments? We believe that advertisers do have a fiduciary responsibility to their shareholders to maximize the ROI of all of their marketing investments, including those for ads in the Super Bowl. Using major investments as toys or making major financial decisions mostly by emotion is not responsible. Advertisers simply need to conduct their due dilligence as seriously with their advertising investments as they do in other areas of their business.    


  • Does this POV apply to media investments other than the Super Bowl? Definitely. Few companies are Super Bowl advertisers. The real point is that everyone should follow the ANA's recommendations and evaluate all of their major ad investments from an ROI perspective.


  • About the Author



    Ron Geskey, CEO of 2020:Marketing Communications LLC, has over 30 years of senior account and media management experience at Leo Burnett, D'Arcy, Campbell Ewald and General Motors R*Works. He has a masters degree from Southern Illinois University, doctoral work at Texas Tech, and professional education at Northwestern, Wharton, and MSU.



    About the Thumbnail Media Planner



    Media technologies and information are moving at the speed of light. Understanding media has never been more important. Advertisers are demanding increased ROI. The largest TV advertisers recommend using more non traditional media– due to their concerns that television advertising effectiveness is declining sharply. And many are concerned about the inexperience of many who are entrusted with investing billions of media dollars.



    We Synthesize the Important Media Information for You– That's why we publish the Thumbnail Media Planner– to help ad agencies, advertisers, and media– stay on top of key media trends and media costs. Every year we synthesize 100s of sources of media information into a convenient media planning & media buying pocket sized reference (104 pages in 2007).



    The 2007 Thumbnail Media Planner provides advertising costs and data for all major national and local media, including eachof the top 100 markets. Contents include:



    < Market Research: Population trends, market sizes, marketing and ad spending, efficiency benchmarks

    < Television Advertising: Network, spot, cable television trends, including 2007 costs (CPP)

    Principle:

    Wing chun is centred on the Taoist principle of “take the middle road”. In essence, this says that we should not go to the extremes and that success is based on balance. If we are on the middle road we can see both the left and the right paths, but if we venture too far out to one side we may lose sight of the other. This can also be interpreted as the concept of the hard and sort principles – or yin and yang. Yin (feminine side) focuses on diverting the flow of energy; yang (masculine side) seeks to resist any opposing energy flow. Yang is primarily seen in the explosive quality of the striking moves.

    Wing chun kuen is one of the many styles of martial arts, whose origins are to be found in Southern China and, compared with other martial arts, it is relatively a newcomer. The term Wing chun is attributed to a woman called Yim Wing chun, who was the protégé of a Buddhist nun called Ng Mui. Wing chun is known a soft style, but is in fact a blend of hard and soft techniques. With reference to the hard concept, in simple terms this means meeting force with force, whereas the sort term refers to more evasive manoeuvres and techniques.

        

  • Zyman Marketing Group published the results of their research in Z View, a whitepaper. Similar to the studies cited above, Zyman concluded that "fun" commercials are not necessarily the most effective. "…while fun advertising may entertain consumers and senior management, it usually won't add to you bottom line. On the other hand, if you're more interested in generating sales growth, you'd be wise to test the purchase intent impact of the creative concepts and final executions…"


  •     
  • There are other studies, pro and con, on Super Bowl advertising effectiveness. The problem is that the research deals largely with the effectiveness of the commercials (fun, expensive, lacking in message), rather than the effectiveness of the medium (Super Bowl).

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